Hot on the heels of the unprecedented take-off in advanced economies of modern communications technology. Gone are the days when a man could be judged by his shoes. With mobile phones fast becoming a hot sartorial accessory, phone aesthetics are playing a crucial role in luring customers. Red, blue, chrome, black, with ring tones ranging from Mission Impossible to Dil to Pagal Hai - the new generation of mobile phones are slick and very much a statement about who you are. So if you're a young, twenty-something executive, your mobile will say a lot about how successful you are perceived to be. For older and more serious users, there are a range of higher priced, high-power phones. The preferred brand of power executives, according to sales figures is Samsung or Motorola.A Nokia phone is as essential as good grades.It is expected that mobile phone subscriptions worldwide will increase to a whopping one billion benchmark by the end of this year.
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